Catalyst Motion

Consulting · AI agents · GTM systems

Quiet infrastructure for teams that need to move.

AI agents, automation, and GTM systems, so you scale without stacking headcount.

I learn your business, then teach it to your agent stack.

Alaina Lamberson, founder of Catalyst Motion
Alaina Lamberson Founder

What I help with

AI agent setup

Real workflows with clear scopes, handoffs, and guardrails. Not demos.

Workflow automation

Connect the tools you already use so research, outreach, and ops stop living in sticky notes.

GTM systems

Lightweight pipelines and playbooks: signal without process theater.

Example Workflow

Agent does the legwork, you stay in the loop

  1. 1 Source 9:14 am

    Source prospects within ICP

    • ICP filters applied
    • Shortlist ready

    Not contacted yet

  2. 2 Outreach 9:15 am

    Execute custom outreach

    • Personalized note drafted
    • Channel ready

    Waiting on you

  3. 3 You approve 9:31 am

    Send this outreach?

    Approved. Sent.

  4. 4 Booked 2:07 pm

    Book time when a reply comes in

    • Reply detected
    • Mutual slot found
    • Invite sent and logged

Common problems

Where owners lose hours every week.

Support

Support drowning in repeats

Same questions all day. Triage + draft replies with a human approve step.

Lead follow-up

Quotes dying in the CRM

Leads sat for days. Alerts, reminders, and a daily chase shortlist.

Manual reporting

Sunday spreadsheet hell

Five tabs → one automated Monday snapshot.

Scheduling

Back-and-forth booking

Intake → availability → confirm, without calendar ping-pong.

Content

Posting from scratch every week

Notes and offers → ready-to-edit posts. No blank-page Mondays.

Ops handoffs

Jobs falling between people

Simple status board + nudges when a step stalls.

Say hello

Tell me what you’re trying to automate or ship. I’ll reply with fit, timing, and a simple next step.

Book a call